The 4 Zones™ of Customer Engagement for Pharma
A Structured Approach to Account Management.
A Repeatable Framework of Best Practices.
A System for Collaborative Team Selling.....
And the best way to achieve greater alignment with your healthcare customers!
"Once we saw the depth and breadth of Clarity's experience and their ability to tailor solutions to each of our business units, we knew we had the right partner."
- US Head of Market Access, Top 10 Pharmaceutical Company
All 4 Zones™ programs include a Customized Learning Case Study, an Application Clinic on Live Accounts and Pull-through Training for Managers
Key Topics Covered in the 4 Zones™ of Customer Engagement:
We have successfully implemented the 4 Zones™ program in leading pharmaceutical companies such as Novartis, Bayer, Novo Nordisk, Abbvie, Alcon, Sandoz, BMS, Sanofi, Teva and UCB.
We offer a total solution that focuses on not only how this change affects customer-facing roles but also how it integrates the efforts of marketing, HR, operations, finance, legal and other impacted business units within the company
Here are the healthcare account types, therapeutic areas and customer-facing roles Clarity has worked with over the years:
Industry Account Types
With deep Pharma expertise, a comprehensive approach towards customer engagement and a global reach, Clarity can help your field teams develop competitively differentiated account strategies that bring them into alignment with today's pharma stakeholders.
Strategy Consulting & Change Management
Customized Models & Content
Multiple Training Delivery Options